Patrick Barcinas
Senior Art Director

I’ve spent the past 12+ years in advertising and digital marketing, helping brands tell their stories through strategic, insight-driven design. I believe the special sauce for great creativity comes from drawing inspiration from the world around you, having fun with your team, and nerding out on the latest tools and trends as the industry evolves from print to social and now AI.

Work

A white plush polar bear wearing red, white, and blue peace sign sunglasses, a blue cap, and a blue tank top. The bear holds an American flag on a stick in its right paw, against a teal background.
A woman in a business suit holding a smartphone at night in a city with colorful neon lights.

AprilAire Content Strategy

PR Council Microsite

A person and a dog are sitting on rocks in a mountainous landscape at sunset. The person is looking at the horizon with the sun behind their head, and the dog is sitting beside them. The image has a stylized, artistic effect with line outlines.
A table with an ASU Tempe mug filled with a dark beverage, a small decorative plant in a white pot with heart designs, a purple folder with a yellow sticker saying "CHANGE THE WORLD," and a maroon gift box with a pink ribbon.

Seekr Brand Awareness

ASU Social

Digital illustration of a cityscape with white buildings, some featuring solar panels on roofs, green trees lining the streets, and a clear blue sky in the background.
Close-up of a baby with wide eyes and mouth slightly open, lying on a white and blue blanket.

Panasonic Content Strategy

AprilAire OTT

Maryville Social

Verizon Booth

Cross-section of a modern house showing multiple floors with various rooms including a bedroom, bathroom, living room, and office, with smart home devices such as thermostats and security panels.
Open suitcase with travel essentials including a wallet, credit cards, brochures, a green folder, a blue denim shirt, a pair of glasses, a camera, and earphones.

AprilAire Website

Hotels.com Gift Cards

A Verizon career booth with a black backdrop displaying cityscape imagery and the Verizon logo, accompanied by a digital kiosk and a white counter.
A collection of various gel pens and highlighters in different colors including red, black, gray, pink, and green, arranged in a container against a dark, textured background.
Illustration of a cutting board with sliced vegetables and a chef's knife, set against a blue background with diagonal stripes.
A purple and white informational brochure about Lupus Nephritis, with a pamphlet featuring a smiling woman and the text, 'It's time to bring lupus nephritis out of the shadows.' A matching pen and wristbands with the hashtag #ALLIN are also visible.

Domino’s Gift Cards

Aurinia Awareness Kit